Are You A Business Uncertainty Explorer?
Sounds of the sea. Columbus stands on deck, referring to parchment, sextant and sky. First Mate: “Columbus, what’s that solid blue piece of paper?” Columbus: “That’s my map!” And The Crew Sings: “We are lost, we are lost, we are lost…” The Columbus in this sketch from my days in college radio goes on to say that none should worry, “for we’ll draw the land bits in as we find them.” When you live in the Uncertainty Paradox you are a Business Uncertainty Explorer. Much of what we do to manage business uncertainty involves collecting and sifting data about consumers, competitors, trends, politics, technology – the list goes on and on. You can look at each bit of data as incremental detail that needs placing on your planning Map. Each ‘sighting’ (LAND HO!) adds to our understanding of the economic and marketplace landscape. Comments in the introductory Uncertainty Paradox post … Continue reading