Whether you think FREE* is wrong or right for your industry it will effect the structure of your business model. No matter who you are or what you do — you will either play in the FREE* marketplace or you will be absorbed by those who do. How will you survive? Is there a third [...]
Posts Tagged ‘Template_Thinking’
Successful Entrepreneurs – Bananas or Bouquets?
Bananas on my mind. Sorry. In these trying times its always good to be reminded of the successful among us. It will either inspire you or tick you off, either way it gets the blood flowing to those extremities that don’t appreciate the thermostat set to 65. Entrepreneur.com covers four well known rule breakers you should have [...]
Are You Going To Be A Victim Of Banana Marketing?
How focused is your marketing. Like a laser? Only running with what has worked in the past? Has your creative started to look more like a banana than a bouquet? Sure everyone knows it’s you – but is that good? Have you defined your product category so well that you’re about to be swamped by [...]
Place May Be The Fourth Personality
Resent research indicates that environments with ‘disorder clues’ (think messy) cause people to diverge from social norms. This post from Roger Dooley outlines the premise that simple things like disorderly shelves or graftiti can push individuals towards behaving badly. It would be interesting to know if these enviromental clues would have the same impact on [...]
Can Smiles Overcome Jerks?
The jerk in Felps’ research primarily teased those around him. Everyone laughed. No one wanted to repeat the experience. Many feel teasing is part of the bonding process. I’m guilty I admit. Turns out the ‘innocent’ teasing costs your company hard cold productivity cash. In his research negative emotions traveled perfectly well, not only ruining [...]
